There's always something happening at the Musco Family Olive Co. Read about our most recent happenings. For updated news, upcoming events, and all other press inquiries please contact our public relations group.

Press Releases:

MUSCO FAMILY OLIVE CO. UNVEILS NEW FOODSERVICE LABEL
Tuesday, November 19, 2002
Musco Family Olive Co., the country’s leading supplier of olives, has introduced a new look for its popular and expansive foodservice product line of olives. The Pearls® brand, with the sunny golden label, signifies a transition to marketing consistency that matches the product’s quality and taste. The Company’s recently unveiled corporate identity endorses the Pearls brand with the nostalgia-invoking, fun-spirited “olive fingers” hallmark.

BURGUNDY PEARLS® DEBUT AT FMI 2003; NEWEST INNOVATION IN OLIVES IN A CENTURY
Saturday, April 26, 2003
TRACY, CA, April 26, 2003: As the world’s leading branded olive company and the industry leader driving U.S. olive consumption, Musco Family Olive Co. today announced that a completely new type of olive—Burgundy Pearls®—will be available for tasting by retail industry leaders at this year’s Food Marketing Institute (FMI) show, Booth 1262, McCormick Place, Chicago, from May 4-6, 2003.

MUSCO DEBUTS BURGUNDY PEARLS® AT NRA CHICAGO
Tuesday, May 13, 2003
NEWEST INNOVATION IN OLIVES IN A CENTURY