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Press

For media inquiries, please contact Haberman: 612-338-3900 / [email protected] / Download Media Kit

Media Coverage

May 13, 2021
KCRA, California
Running Dry: How a California olive grower is adapting to drought conditions

December 8, 2020
Delish
The 16 Best Store Bought Keto Snacks Money Can Buy

November 30, 2020
People
The Pandemic Has Made Americans More Adventurous When It Comes to Food

November 24, 2020
Yahoo!
Travel restrictions inspire Americans to bring new cultural cuisine into the kitchen at home

November 11, 2020
AgAlert
Olive processor promotes new production methods

September 24, 2020
Western FarmPress
Musco ready to deliver on ‘million tree’ promise

June 2020
Today’s Grocer
Musco Family Olive Co. Celebrates Recognition

March 20, 2019
AgNet West
New Olive Contracts Being Offered to Offset Damage from Cancelations

June 22, 2018
Popsugar
13 Dietitian-Approved Snacks From Amazon You Need in Your Cabinet

April 2, 2014
Ashley Pettit Living
Spring Snacks Wrap-Up

March 24, 2014
USNews and World Report, Health and Wellness – Eat + Run
Healthy Snacks for Spring Travels

March 2014
Parents Magazine
Fast & Fabulous: 25 Best Packaged Foods for Families

October 2013
EveryDay with Rachael Ray
Great for Lunches and Snacks: Pearls Olives to Go

September 25, 2013
Miami OK
Lunchbox Tips: Pearls Olives To Go

September 3, 2013
BeFreeForMe.com
Pearls Olives To Go… a perfect gluten-free snack!

December 2012
Saveur Magazine
Uncanny Flavor

April 18, 2012
Progressive Grocer
New Product Showcase

February 21, 2012
Phil Lempert, The Supermarket Guru
Sustainability Series

November, 2011
Progressive Grocer Magazine
Progressive Grocer Talks with Musco’s Ben Hall

July 23, 2011
Gourmet Retailer
Musco Family Olive Co. Named Game Changer of the Year

July 21, 2011
Natural as Possible Mom
Olive Pits Equal Steam, Heat Energy by KB

Press Releases

June 2023
Pearls Olives Celebrates National Olive Day by Announcing Greece Vacation Giveaway
Pearls Olives, America’s favorite olive brand and part of the Musco Family Olive Co, announces Pearls Greece Vacation Giveaway giving olive lovers a chance to win a dream vacation to Greece. Launching on National Olive Day, the sweepstakes celebrates the natural beauty, flavors, and cuisine of the Mediterranean region which is the source of the highest quality olives used to craft Pearls Specialties olives.

June 2020
Pearls Olives and Influential Chefs Team Up for New Dream Olive Initiative Launching June 1, National Olive Day
For the millions of people navigating cooking and eating at home in this new normal, Pearls® Olives and a handful of influential chefs are here to help. Launching today, National Olive Day, the new #DreamOlive initiative features chefs dreaming up recipes and ideas using olives – considered by many a perfect pantry item given their snackability, versatility, flavor, health attributes and ability to easily enhance just about any dish.

February 2020
New Patent Proves Olive Snack Category Originator
Musco Family Olive Co. celebrates recognition as industry innovator, showing consumers and retailers why Pearls® Olives To Go!® Cups are No. 1.

March 2019
Musco Family Olive Co. Offers New Contracts To California Olive Growers
Family-owned olive company is committed to modern acreage as it strengthens its leadership position in California.

October 2018
Musco Family Olive Company Joined Young Leaders at Enactus World Cup 2018
Musco Family Olive Company Joined Efforts to “Lead for Good”, Young Leaders at Enactus World Cup 2018

September 2015
Musco SQFI Certification II

June 2014
Introducing America’s Favorite Olives in a Portable Cup:
New Pearls(r) Olives to Go!(TM) Snack Cups: Olives Ready to Go When You Are

March 2014
Something Good Just Got Three Times Better :
Pearls(r) Olives to Go!(TM) Snack Cups Now in Three New Varieties

July 2013
Musco Family Olive Co.: Making Black the New “Green”
Third Generation California Olive Producer Leads the Industry in Sustainability