Musco has proven out the viability and economics of modern acreage with mechanical harvesting, delivering financial returns that rival all competitive tree crops.
Average Gross Profit Per Acre
2019 Competitive California Crops
Modern Table Olives
*Source: Burreson Ranch Actuals; Other Grower Actuals; UC Davis Estimated Industry Averages
“My investment in modern table olive acreage has outperformed my nut acreage dramatically.”
~ Heath Burreson, Olive Grower, Orland, CA
Historical data shows almonds and walnut profitably trending down over the last 5 years. Recent developments have driven a positive step change in economics making new olive plantings in California more attractive than ALL other tree crops.